Enterprise social technology Sprinklr expands global operations to Japan

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Sprinklr Inc, the world’s most complete enterprise social technology, on Thursday announced the expansion of its global operations with the establishment of Sprinklr Japan KK, a joint venture. Sprinklr Japan, headquartered in Tokyo, allows Sprinklr tonmeet the growing demand for social media management among Japanese enterprises, as wellnas provide local support for Sprinklr’s numerous global clients with significant presence in Japan.

Sprinklr Japan is a joint venture between Sprinklr, as the majority shareholder, and PIPED BITS, Recruit Strategic Partners, and Suneight Investment Co Ltd. PIPED BITS, Recruit, and Suneight have invested ¥1 billion in Series A funding in Sprinklr Japan.

● PIPED BITS is a Tokyo-based company engaged in information asset platform, medianstrategy, and e-commerce businesses in Japan. The lead investor in Sprinklr Japan,nPIPED BITS has more than 700 financial institution clients and powers the industry-leading platform as a service (PaaS) SPIRAL®.n● Recruit Strategic Partners, a wholly owned subsidiary of Recruit Holdings in Japan, is a Silicon Valley-based venture capital firm that helps U.S. technology businesses launch in the Japanese Market. Recruit Strategic Partners portfolio companies include DocuSign, Rent the Runway, and Zazzle.n● Suneight is an independent Japan venture capital firm with a strong track record of IPOs and M&As, including Re-plus Inc, Wikia, AQ Interactive Inc, and Trust Works Inc.

“The connected, empowered consumer is a universal transformation that requires a truly global solution. By 2016, the number of Facebook users in Japan is expected to reach 30.6 million,” said Ragy Thomas, CEO and founder of Sprinklr. “More than 200 of the world’s largest global public companies are headquartered in Japan. We are thrilled to expand to Japan and help these companies create social experiences that reduce costs, drive revenue, and increase engagement with their highly connected, mobile-centric customers.”

The opening up of the Japanese market is Sprinklr’s second major international expansion. In 2013, Sprinklr established operations in Europe with the opening of a UK office, which was soon followed by the opening of Paris and Hamburg offices in 2014. The company now has offices in 10 countries and more than 750 employees globally.

Sprinklr Japan has aggressive growth plans and is hiring sales, marketing, customer success, and technology professionals.