NEC provides image recognition service for mobile terminals

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NEC Corp announced Wednesday the availability of new image recognition services for smartphones and mobile terminals in Japan beginning June 1. The new service can provide detailed information on a wide range of subjects, including everything from food to automobiles, that appear in photos taken with mobile devices.

In recent years, as smartphones have become increasingly popular, a new market has emerged for image recognition services for mobile terminal cameras. However, there are complicated challenges to producing fast and accurate systems in support of these services, including the creation of a processing engine, database renewal and maintenance. As a result, there is strong demand for new mobile-terminal-based image recognition services that overcome these issues.

NEC’s new service meets this demand by utilizing the company’s image recognition engine, featuring the world’s highest level of recognition accuracy, to compare subjects from photos to image data registered on the cloud or on mobile terminals. Once a subject is recognized, detailed information about that subject can be displayed on a mobile device.

The use of this high speed, highly accurate image recognition system in combination with an image database enables businesses to quickly and easily provide their own customized image recognition applications for smartphones.

A health care provider, for example, could offer services for individuals with special dietary needs. Users of the service could take photos of a meal in order to have detailed information about the meal, including calories, ingredients and recipes, displayed on their mobile terminal.

Other applications may appeal to car enthusiasts, who can take photos of cars on the street in order to learn about an automobile’s manufacturer, model and price.