NTT Communications to combine over 100 reward cards into cell phone

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NTT Communications Corp has developed a system for integrating the reward cards of more than 100 retailers into a single mobile phone. The system, named Gyazapo, frees users from carrying multiple reward cards and allows them to receive membership services such as rewards and discounts at retailers by simply waving their phones, equipped with contactless integrated circuit chips, over special terminals.

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NTT Communications plans to start feasibility tests on the system in February, it said.

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