Rakuten begins online shopping in Malaysia

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Rakuten Inc on Monday launched its Malaysian Internet shopping mall, Rakuten Online Shopping. With over 11,000 goods from top local retailers available at launch and expanding daily, Rakuten said the service provides consumers in Malaysia with an entirely new online shopping experience that is entertaining and interactive.

Rakuten Online Shopping has recruited some of Malaysia’s top retailers to offer a diverse mix of product categories, including consumer electronics, computer and IT, healthcare, fashion apparels, jewellery and accessories. Customers can expect an exciting line-up from over 40 top retailers at launch, including Senheng Electric, Best Denki, CARiNG Pharmacy, Toys ‘R’ Us, and Poh Kong among others, with more merchants and products being added each day.

Unlike existing shopping sites, Rakuten Online Shopping is a virtual mall populated with multiple stores that cater to various segments of interest. It employs Japan’s world famous customer service standards and innovative collaborations with reliable partners to deliver a trusted shopping environment that is efficient, hassle-free and secure.