Sega, Shiseido to launch makeup game software

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Sega Corp said Thursday it has joined hands with cosmetics maker Shiseido Co to develop game software for Nintendo Co’s Nintendo DS portable game machine that simulates makeup. It is the first time for Shiseido to develop game software.

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Using a specialized camera, the software enables users to simulate their faces made up with a range of cosmetics. The game also offers advice based on Shiseido know-how. The new product will be launched on Nov 27. It is priced at 6,090 yen with the camera and 5,040 yen without the camera.

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